So, you want to be in the Google Top Ten? Then this Seo Elite Review on the Top Ten things to avoid when designing and optimizing your website will ensure your website gets maximum exposure without incurring penalties. Seo Elite Experts Worldwide have graciously contributed to this Google top ten article and at this time agree that the following list of optimization no-no’s are valid at the time of writing.

Seo Elite Review To Title Tag Stuffing

Stuffing the title tag within your website code is possibly one of the quickest way to drop out of the Google top ten. Titles such as “Keyword Stuffing, Stuffing Keywords, keyword stuffings, keyword stuff” is simply not going to cut it in the eyes of Google, and with so many word repetitions is almost a guarantee of getting a Google demotion. This tends to happen when Google’s ‘secret police’ suddenly throw up a red flag against your website’s structure and demote or in the worst case scenarios, totally ban your website for such practices. Our Seo Elite reviewers continually find this type of practice being utilized to try and influence the search engine algorithms. Seo Elite Advice – Title tag stuffing is a No-No !

Seo Elite Review of Image Alt Tags

There seems to be a prevalence these days to using the alt (alternative text) tag on images. Repeat a keyword phrase more than once within this alternative text and on more than three to four images in total for a page, and it is in our view a sure fire way to drop out of the Google top ten search results. For maximum benefits using the alt tag, the seo elite reviewers agreed to choose the initial four images within a page and add not only targeted keyword phrases but to take into account the new LSI algorithms. Seo Elite Advice – Image Alt Tag Stuffing is a No-No !

Seo Elite Review To Keyword Stuffing Within Website Content

Attempting to raise keyword density percentages by continually repeating keyword phrases within the content of your website will have a two fold effect. Firstly it will affect the flow of words to be read on the page by your visitors, and more times than not will just be a visual turn off. secondly it will drop your website like a stone from the Google top ten, even possibly sending your site back to the Google black hole. I personally find that a keyword density of between 1.5 and 2 percent is sufficient to beat your competitors in keyword density. Seo Elite Advice – Too High a Keyword Density is a No-No !

Seo Elite Review To Comment Tag Stuffing

Comment Tags are used to include design notes in the background source code when creating a website page. Comment tags are supposed to be used only for adding instructions or reminders to your html code; previously, these tags were used to artificially increase the keyword phrase count / proximity for targeted keyword phrases.

There was some time ago arguments that this comment tag stuffing technique worked, but it has always been a “Black Hat” SEO technique which could result in a drop out of the google top ten. These days this type of seo technique will not help your website, if anything it will either be ignored completely by Google or produce a negative search engine placement result. Seo Elite Advice – Comment tag stuffing is a No-No !

Seo Elite Review To Hidden Text

Text that is hidden from the view of website visitors by blending in the same colour text as the background colour was once, a very long time ago, a viable asset to building your website, these days it is generally regarded as the quickest way to see your website plummet out of the Google top ten and into oblivion. Seo Elite Advice – Hidden text is a resounding No-No !

Seo Elite Review To Reciprocal Linking

Linking to other websites has long been an effective way of gaining links back into your website. Reciprocal linking is where you have to give a link back in return for the privilege of linking to other websites. This in itself is a valid seo strategy, however, we have found that using this method exclusively to return links to your website can and does have a negative effect on being in the Google top ten search results. It is far better and more productive to use this strategy leniently, mixing in other methods of gaining one way back links into your website. Such strategies as article submission, directory submission and good old fashioned begging and pleading for a back link is more advantageous. Seo Elite Advice – Reciprocal linking on it’s own is a No-No !

Seo Elite Review To IP Addresses

Interlinking various website addresses (url’s) together that reside on one server (IP address) has long been a strategy used by webmasters to either attempt to get their websites indexed earlier or as a cheap way of getting back links into a site. Money of course plays a part as many people cannot afford the expense of more than one hosting account, especially when first starting out on their internet adventure. We have found that this type of strategy is totally worthless and will in no way help your website gain anything other than a swift exit from the Google top ten. Seo Elite Advice – Using one IP address for several websites and then interlinking them is a No-No !

Seo Elite Review To Buying Site Wide Links

Buying Links from websites is a quick way of getting your website noticed on the world wide web, however, buying site wide links such as footer or sidebar links across a website with over 100 pages has been found to be another way of dropping out of the google top ten. Currently it is unclear as to how the Google algorithms work out such a strategy and our Seo Elite Advice – Buying site wide links is a No-No !

Seo Elite Review To Link Relevance

Relevancy seems to be the ‘buzz’ word abounding the internet at this time, especially within the seo community. Gaining links back to your website solely from irrelevant web pages will not assist you in either getting your website to the Google top ten or even keeping it within the holy grail of search positions.

An example would be similar to this … Mr. Jones has a website relevant to ‘bread making’, Mr. Jones in his wisdom sets about gaining links back to his site from all and sundry. he finds that his back link count is increasing exponentially, however, all of these links are from off topic sites such a car mechanics, hairdressers, dog kennels etc. This scenario is one that will definitely in the long term not assist with his Google ranking. if anything Mr. Jones now finds himself in the depths of page 40 on Google with little or no prospect of ever gaining those Google top ten positions. Seo Elite Advice – Getting all your links from irrelevant websites is a definite No-No !

Seo Elite Review To Link Anchor Text

Anchor text is widely used by webmasters to add relevancy to their link text on websites. This can and does increase the keyword relevancy of any website wishing to rank well for a chosen keyword phrase. The major drawback to this type of strategy comes when the same link anchor text is used repeatedly across a large number of websites. We would suggest that you mix and match different keyword phrases into your anchor text links. This is again where the word relevancy comes into play and is far more advantageous to getting those Google top ten positions. Seo Elite Advice – using the same keyword phrase repeatedly in your anchor text is a No-No !

This article is by no means the final installment on ranking your website in the Google top ten, since search engine algorithms and resources are continuously evolving and refining. However, it is our intention to keep you informed of the most relevant information, we hope you have enjoyed our seo elite review of Google top ten no-no’s and that the information contained within assists you in gaining those top positions within the Google search results.
About the Author:

First off you need to ask yourself is how do I promote a website. There are several methods that all work together. The best way to promote your website is to build your website Google friendly. I know what some of you are asking is what does this mean? Their are no tricks needed to be listed and competing with the big boys online. The first time I had a website listed above a big company, I almost had a heart attack. I could not believe that I owned a phrase that beat out the company Apple. Then I got cocky and tried some other things on my site and low and behold, not only did I lose my page 1 position 1 ranking for a keyword phrase, I could not find my listing anywhere 20 pages deep anymore. This is when I troubleshot and tried to realize what had happened. I then cracked the code and it is now pretty easy for me to tell, once a new website gets indexed, where that website will be listed on Google and how much work I have to put in to get it to climb up the rankings for phrases.

So here is my Top 10 tips for all of you:

1) Get out easy and hire me to build your site. Although that would be the easy way out for you, I will show you what I do to rank highly on search engines.

2) Rebuilding an existing site may have to be done. Starting from scratch may help you and be easier in the long run.

3) Start by picking your main keyword and make it part of your domain name. If you are selling golf clubs and only plan on selling it to customers in your city, make sure your domain name starts something like AtlantaGolfClubs.com . If the domain name is taken just make it longer like BargainGolfClubsInAtlanta.com. You still have the 2 main keywords you will be optimizing your site for. Just make sure whatever product or service you are selling is in the domain name.

4) Do an extensive keyword search. If golf clubs is one of your main keywords, find as many phrases that are searched on google with golf clubs in the phrase. i.e. golf club shaft, golf club tape, golf club repair, golf club swing and write it all down.

5) Now find out how many keyword phrases you have and guesstimate that is how many pages you need to build for a high traffic website. If you have 50 keyword phrases, you should build around 50 pages to get all the phrases optimized on your site.

6) When you start to build your site, put a browser title up that is your keyword phrase. This is where some people mess up. If you write a book, you need to put a title on your book so Google and Yahoo can find your book. In your meta tags put your keyword phrase in the title for each phrase. If you have a 50 page site, you should have 50 different meta tag titles. Install your meta tags because lesser know search engines still use this method to get you listed.

7) Now build all 50 pages and make sure you are not copying every page to look the same. This is called SPAM. Every page should have a different keyword phrase. Write something about that phrase in your own words if possible. Make as much changes within all 50 pages as possible. Although some things will be the same, just try and keep it different as much as possible.

Although there is a tab for every page, you should build your own internal linking section. This is where you can select a phrase and it will take you to another page. Make sure you use all 50 of your keyword phrases here. This will get you ranked on page 1 without even trying on lesser used keywords if done correctly.

9) Install Google, Yahoo, MSN webmaster tools to your website and build or list your sitemap with the big 3.

10) When building back links to your site, most people get this wrong. For example atlantagolfclubs.com is my example website and I have a page called “golf club swing” as one of my keywords and a whole page was built on this term. When you go to a blog or news report article, sometimes they let you leave a comment on the bottom. Lots of times it is these three things they ask for: name, url, comment. Now this is where they get it wrong. In the name section, do not put your name. Instead you put your keyword phrase you are trying to promote. In this case I would put “golf club swing” into the name section. I would put in your URL and I never forget to put the http://www before your domain name. Leave a comment in the comment section and you are done. Ask yourself this, what just happened? What you did is you built yourself a back link to your website with the phrase “golf club swing” instead of your name. “golf club swing” is usually hyper linked and now when you click on it, it should go to your website. Now Google knows that when someone types in the phrase in the search bar, golf club swing, your website is about this exact phrase.

If you are interested in pursuing a properly built website that is easily manageable by you, visit my website California Website Builder for more information.
About the Author:

I always find the different terms about SEO and SEM. Some people says two term have not a big difference to each other, but i think both the terms have a big difference to each other.

Search Engine Optimization:

It is the process of improving the volume and quality of traffic to a website from search engines via natural search results. The purpose of SEO is to make the site better for both search industry and its users.

Search Engine Marketing:
It is about making your brand visible within the Google and others like that to attract new visitors to your site. Its everything that can be done to utilize the technology of search engine to promote a website and increase its traffic, its stickiness. That’s why SEO is a subset of SEM.

There are three main steps of SEM in search industry:

Natural or Organic Listing:
The pages listing results from a search query which are displayed in a sequence according to relevance of match between the keyword phrase and a web page according to a ranking algorithm.

- Paid or Sponsored Listing
- Content Network Listing
- Benefits of SEO

Targeted traffic
Increase brand visibility
High ROI
Higher sales
Long term positioning
Cost effective
Accessibility
Usability
Cross Browser Compatibility

Search Engine Marketing Professional Organization-
A non-profit professional association, SEMPO was formed in 2003, to promote internet marketing and provide educational resources to members and consumers. Its sponsors include Google, Yahoo, Microsoft, SuperPages. SEMPO’s membership includes internet marketing firms and consultants, Web developers, in-house marketing professionals, and advertising agencies.
About the Author:

1. Optimise every page on your website

The major search engines are not looking at individual websites and ranking them, they are ranking pages from every website in the world. This means that if your website contains more than one page you should optimise for the specific content that is found on each page.

Optimising each webpage is overlooked by so many websites and this can be the difference between competing for a highly competitive keyword phrase such as “Irish Hotels” and competing for a much less competitive keyword phrase such as “Hotels in County Offaly ”. After that they can check out the rest of your website that is all about “Irish Hotels”.

2. Pick appropriate keyword phrases

This is the single most important thing to do when it comes to optimising your website for search engines. The keywords that your potential customers type into Google, Yahoo, MSN, and Ask Jeeves are the keywords that your site should be using within the specific areas of your webpage (see below; Optimising your Page Titles and Optimising your Content). There are a number of useful keyword research tools available on the web. The most recommended and user-friendly are Wordtracker and Keyword Discovery. Both offer trial versions.

3. Optimising your Page Titles

All of the major search engines have 100’s of different algorithms that compute where your webpage should be listed for different keyword searches. Putting your keywords within the Title description (the blue bar you will see at the top of your screen) of your pages is one of the most important SEO techniques and will help your website climb through the rankings and allow your visitors to remember exactly what your page is all about when they save it to their “favourites”.

4. Optimising your Page Content

It is sometimes very difficult to write content for your website. Not only do you need put the information that you want the visitor to see in front of them in an easy-to-read style, you also have to keep in mind the keywords or keyphrases that your page is targeting so that you can rank better within search engines.

One of the best pieces of advice that I have come across is to write for your visitors and include the keywords and keyphrases as much as makes sense. Read what you written out loud to yourself and a few others. If it sounds stupid… lather, rinse, and repeat.

5. Create an inbound linking strategy

Submitting your site to online directories is a very beneficial way to drive targeted traffic to your website. People will find your listing in a directory and click on the link to go directly to your site.

This not only brings visitors to your website, but it also creates links for search engine “spiders” or “robots” to find your website and index your pages within their results. If your site doesn’t have a link pointing to it on the World Wide Web the search engines will never find it and you will never see any traffic from Google or the other big ones.

6. Descriptively labeling your links and images (aka the anchor text)

This technique is both common sense and good practice. Telling your visitors what the link that they are going to click on allows them to know exactly what they are going to be directed to. Saying “click here” is not enough to help them understand what they’re going to find once they click through. Be as descriptive as possible with every text and graphical link on your site. The cool thing about writing your anchor text and alt attributes to be descriptive is that you can almost always describe the page you’re pointing to by using its main keyword phrase which is another one of those many factors search engines that into account when it comes to ranking your web pages.

7. Make sure your site is spider-friendly

Your website may look fantastic. You and your web designer may be talented graphic designers that can make Flash and Javascript dazzle your visitors with a show that would put RiverDance to shame. However, if your website contains Flash and Javascript it’s important to know that search engine spiders can’t read this code (or appreciate the effort you put into the design). The way around this is to provide navigation alternatives to allow the spiders crawl deep within your website and index the web pages within their results.

8. Create Fresh Content

When you are optimizing your website properly you will see a trend. If you are doing something that benefits your websites visitors then the search engines will reward you for it.

Search engines do tend to like websites that create fresh content regardless of the format. If they know any given site is adding new articles on a frequent basis, they will come around often to index it.

Blogs and forums are effective and easy ways of adding new information to your site on a regular basis.

However, if your only purpose of setting up a blog or a forum is for better search engine rankings then there really is no point in doing it. Only add a forum if it contributes something beneficial to your website and if you have the traffic to make it interactive enough for visitors to return to it. And, only add a blog if you have something of interest to say on a regular basis.

9. Do not think that you can trick Search Engines

As noted before, “ If you are doing something that benefits your websites visitors then the search engines will reward you for it”.

If you try to trick the search engines by hiding keyword phrases in your pages by making the text colour the same as the background colour, hiding keyword phrases in tiny font, joining link farms, or any other sneaky practice your sites will be removed from the search engines and it will take you a long time to get back in (and you will also have to spend more time cleaning up your website before they will accept you).

10. Offer something unique

If your website offers something that is unique and interesting to your target market and it is properly optimized (by applying all of the techniques that are listed above) you will not only rank well within the major search engines, you will also get the added benefit of people linking to your website in forums, blogs, and through other websites which will send your site more visitors and create more inbound links which will help it rank higher.
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